Hotels & Hospitality
Guests forget the room and remember the detail. A handwritten card waiting on the bed costs very little and does more for a review score than most of what sits on the amenities budget. It reads as genuine attention rather than standard procedure, which is precisely why guests photograph it and mention it by name afterwards. The same principle works before arrival, during the stay and long after checkout. Below are the campaigns our hospitality clients use to turn a good stay into a returning guest.
Arrival and In-Room
Before and During the Stay
The tone of a stay is set in the first ten minutes in the room. A handwritten note from the general manager, or a card that acknowledges why the guest is here, lands differently to a printed compliments slip. These are the moments worth writing by hand.
- General manager welcome notes
- Personalised in-room arrival cards
- VIP guest welcomes
- Birthday and anniversary notes
- Honeymoon letters
- Wedding-party welcomes
- Corporate guest packs
Retention and Recovery
After They Leave
The window straight after checkout is when a guest decides whether you were somewhere they stayed or somewhere they return to. A handwritten thank-you in that window is one of the cheapest retention tools available to a hotel. It also gives you a graceful way to recover when something has gone wrong.
- Post-stay thank-yous
- Returning-guest recognition
- Premium-stay thank-yous
- Upgrade and gift notes
- Rebooking invitations
- Apology and service recovery
- Private dining and event invitations
- Press, influencer and partner notes
Ready to see one for yourself?
The fastest way to judge handwritten mail is to receive a piece of it. Request a free sample and we will write one by hand, address the envelope, and post it to you. There is no charge, no obligation and nobody will chase you afterwards. When it arrives, ask yourself whether it would have got your attention if it had come from a hotel you had just stayed in. If the answer is yes, we can have your first campaign written and posted within a fortnight.
