How It Works
Handwritten mail sounds like something that should be slow, fiddly and impossible to run at any real volume. It is none of those things, because the process is built to take work off your desk rather than add to it. You tell us what you want to say and who should receive it, and we handle the writing, the addressing, the checking and the posting. Everything is agreed in writing before a single letter is written, so you know the cost and the timings before you commit. Most clients start with one small campaign, see what comes back, then build it into something that runs regularly.
Step One
Brief Us
Start by telling us what the campaign needs to achieve, who it is going to, and roughly how many pieces you want to send. If you already have the wording, send it over and we will work with it. If you do not, we will help you shape it, because a short and specific message in handwriting always outperforms a long, formal one. We come back to you with a written quotation covering format, quantity, handwriting style and timings.
Step Two
Send Your Data
Once the brief is agreed, send us your recipient list securely, or connect an approved system so the data flows through automatically. We confirm the exact format we need before you send anything, so nothing gets lost in translation. Your data is used only to produce and post the mail you have instructed, it is never used for our own marketing, and it is never shared beyond the postal carrier. We check the file for missing fields and obvious address problems before production begins.
Step Three
We Prepare and Write
Every letter, note and envelope is written by our state-of-the-art robotics, using real ink on the paper of your choice
Step Four
Posted or Supplied
We post your campaign through Royal Mail on the date agreed, using First or Second Class to suit your deadline and your budget. If you would rather include the notes inside your own orders, we deliver the finished, unposted items to your address instead. Either way you get written confirmation once the campaign has left us. From that point delivery follows normal postal timings, which we will have set out for you in advance.
Step Five
Repeat What Works
After the first campaign we look at what came back, and where it came from. Handwritten mail rewards repetition, so the second campaign is almost always sharper than the first. Most clients settle into a rhythm, whether that is a monthly prospecting batch or a note that triggers automatically on every order above a certain value. We will help you turn it into something that runs quietly in the background without needing your attention.
